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IT-company Easi opts for new branding

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Linde Declercq
Corporate Communication

Today, Easi announces its rebranding. A brand-new look for its products, services, and a new logo are revealed. 


A company that strives for better, smarter performance by using humanized technology, all based on trust. That is what Easi stands for.

Human approach

CEO Thomas Van Eeckhout and Jean-François explain. “For us, IT is all about the people behind the process, adding their part of human excellence. Whether it is software, cloud, or infrastructure services, it is our people who make the difference. The customer’s needs become our needs, and this does not stop until the customer and we, are satisfied. That makes us reliable. Moreover, we often highlight problems that our clients did not even know they had. That is how we always stay one step ahead of our competitors. This way, you notice that we are a partner to our customers, not just suppliers."


A new look

Although an icon-free logo was chosen, the human impact is still noticeable in our the design. The excellence of Easi is both human and technological, and is reflected in a new shape inspired by a fingerprint. This combines the personality of the company from one side and the data pulses that reflect the proximity to the customers on the other side. This was finished off with the whimsical lines of the human brain. A simple, modern, yet serene design approach was born.

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Smarter and better performance

In the world of IT, there are a hundred and one solutions that can help companies, but that also means that there is a multitude of options to choose from. That's the reason why Easi strongly commits to human excellence. Working smarter and more efficiently is the future. Together with our clients, we will always find the best IT setup. “Who is looking for the best IT solutions, actually looks for the best IT experts," says Thomas Van Eeckhout. “After all, a product is only as good as the expert behind it." Jean-François concludes. "The fact that we take full responsibility for the security of our infrastructure and software applications, creates trust. We notice that customers like our result-oriented and pragmatic approach."

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